Getting better at the art of selling is a mindset that requires great coaching.
When sales leaders integrate strong coaching practices into everyday activities, they produce teams that are more engaged and have higher success rates. Consider these industry stats:
It’s evident that coaching has a dramatic impact on performance. However, most sales leaders tend to “tell” people what to do versus coach.
What happens with little to no sales coaching?
When Sales Coaching is focused on what matters most, the impact is measurable:
Focus your coaching on a specific business goal such as effective call planning to better hit targets.
Coach in ways that best support the individual skill needs of each of your sellers.
Deliver critical knowledge and mentoring in the daily course of work to promote better retention and application of skills.
